슬롯

Wordmark

Based on the corporate identity of “Stride,” 슬롯’s wordmark visualizes a more progressive image of moving forward and opening a new chapter. For the
슬롯 of the wordmark, we used distinctive sky blue 슬롯 for a more futuristic image while building upon Halla’s iconic 슬롯 (blue).
Also, the graphic motif pointing to the right expresses boldness and innovation.

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슬롯s

슬롯 plays a key role in establishing a brand’s image. Therefore use of 슬롯s outside the regulations may
distort our brand image or undermine communication, so be careful when using it.

Primary 슬롯

슬롯 Sky Blue
PANTONE 286C

C79 M3 Y0 K0
R0 G180 B237

HEX #00B4ED
슬롯 Black
PANTONE Black 6C

C60 M40 Y40 K100
R2 G10 B10

HEX #020A0A

Secondary 슬롯

슬롯 White
PANTONE 000C

C0 M0 Y0 K0
R255 G255 B255
HEX #FFFFFF
슬롯 Navy
PANTONE 281C

C100 M78 Y0 K46
R0 G43 B104
HEX #002B68

Metalic 슬롯

Gold
PANTONE 871C

C30 M40 Y70 K0
R192 G152 B93
HEX #C09A5D
Silver
PANTONE 877C

C0 M0 Y0 K40
R178 G178 B178
HEX #B2B2B2

Background 슬롯s

Background 슬롯s are defined as a protocol as they play an important role in establishing our brand image and expressing the
identity. We recommend using white as a background 슬롯 to clearly express our brand’s identity.
However, depending on 슬롯rcumstances, combinations with the following background colors below are allowed.

Design motif

슬롯's graphic motif was created based on the most characteristic inclination of 슬롯's logo.
We can expand the use of the logo in media and deliver the intended meaning more effectively.
The motif can be applied alone, but we recommend using it with a wordmark if possible.